Attract visitors with fresh, engaging content.
It’s this simple – if you aren’t providing value in the marketplace, nobody (including Google) will care about you. You have to care first.
Therefore, you have to be willing to put content out there for others to read, watch, listen to, and engage with, just to earn the right to sell what it is you would like people to ultimately buy from you.
And Google is watching you. Well, they are watching your website. Google’s newest algorithm and indexing system rewards frequently published, quality, relevant content, and penalizes the old SEO black hat methods.
Post relevant, engaging content on a regular basis. New content continuously attracts visitors to your website producing more lead conversions. In addition, by providing valuable information, your brand builds awareness, trust and loyalty.
Capture More Leads with Advanced Content
Advanced targeted content allows you to demonstrate your industry expertise. It also helps convert leads, as visitors will sign up to read, view or participate.
Content is not just blog posts, articles and web pages. It includes a wide range of information your company can use to educate buyers. This is also thought leadership and can include:
- Case studies
- White papers
- Email newsletter
- Microsites/Landing Pages
- Product Data Sheets
- Online Courses
- Visual Content
Content marketing services are included in our inbound marketing partnership program or available as separate content marketing projects.
The challenge? It takes a lot of time and expertise to produce fresh content at an interval necessary to accomplish your goals.
We want to help you.